Homescouture

Selling furniture online is hard because the buyer cannot touch the product. The decision comes from photography, detail and trust in the seller — all three have to work together.

And with an audience that reads Arabic and English, a gap in either one interrupts the decision halfway.

We built the site and store with product pages that give room to the photography and the detail, and a clear path from product to cart to checkout.

A full customer account lets buyers track their orders and come back, and the interface works completely in both languages.

The client has a direct sales channel with a bilingual interface and full customer accounts, instead of relying on messages and catalogues.